While Gummybear concepts had been performing well, there were limitations in the available assets. They either consisted of pre-rendered low-resolution animations or were separated by each animator, leading to low- quality Gummybear videos from both the in-house team and the agency.
The Spine Gummybear project was challenging as it was the first to utilise Spine after the Spine workshop earlier in the year. During this project, we not only created the rig but also streamlined our collaborative processes. I leveraged the knowledge I gained during the month of PM Jam to assist other creatives, and I even joined a project later in the year to create Spine rigs for polished human characters for Candy. The Gummybear asset has since been used in numerous master videos as well as by the New Games team. The team continues to add to the list of animations, making the asset easy to repurpose.
Idle
Hi
Unhappy
Shy
Cheer
